Skip to content
by BeFree

Solution

Time tracking software for agencies

Every agency has a retainer that quietly stopped being profitable eighteen months ago. The work crept, the fee did not, and nobody had the hours to prove it. BeActive gives you the real cost of every account before the renewal conversation, not after.

Team day · Tue 12 Aug
A. Nguyen
R. Sharma
M. Okafor
J. Callahan
S. Patel
Active on system Idle In meetings Away / off system

The problem

What usually goes wrong

If none of these sound familiar, you probably do not need this product — and we would rather say that than sell you one.

Scope creeps invisibly

The extra revision round becomes standard. Without hours per account, the margin erosion is invisible until year end.

Timesheets are fiction

Hours reconstructed on Friday for a week nobody remembers are not a billing basis. They are a rounding exercise.

Utilisation is a guess

You cannot tell whether the team is at capacity or badly allocated, so you hire against a number you do not trust.

The outcome

What changes once you can see the day

Not "productivity goes up" — that is a claim nobody can substantiate. These are the specific things teams like yours report being able to do that they could not before.

  • Hours per client and project, recorded as they happen
  • Retainer profitability visible monthly, not annually
  • Evidence for scope and rate conversations
  • Utilisation data you can hire against
96h 138h 120h 104h At signing At renewal
  • Retainer A · hours per month
  • Retainer B · hours per month
Illustrative: scope creep on one account and quiet under-servicing on another, both invisible without measured hours.
Two retainers were running at roughly half the hours we were billing, and one at nearly double. We had been guessing in both directions.
Managing Director
Creative agency, 25 people

Quoted from an anonymised deployment. We do not publish named references without written permission.

Read the full case studies

Questions we get from teams like yours

Can we bill directly from BeActive?

BeActive produces the hours; your invoicing tool produces the invoice. Xero and QuickBooks integrations plus CSV export cover the handoff.

How do people split time across clients?

Time can be attributed to a client or project as it is tracked, or allocated afterwards from the day view — usually a two-minute daily task rather than a Friday reconstruction.

Will freelancers and contractors work with this?

Contractors are licensed the same as staff and can be limited to project time tracking only, without activity monitoring, if that suits the engagement.

See where your team’s day actually goes

Book a 20-minute walkthrough with a real person. We will use your team structure, not a canned demo dataset.

14-day free trial · No credit card · Cancel anytime